This client organization is a large privately-owned packaging manufacturer and distributor that is consistently recognized as an industry innovator and provider of the finest packaging, including corrugated, pulp, foam and plastic customized packaging materials. The company’s products span a number of industries across the U.S., with imminent plans to expand into Europe.
Specific Client Performance Challenges (GAPS)
The company’s challenges included:
• Establishing a foundational sales process
• Increasing sales consistency
• Increasing the number of lines sold to customers
• Establishing the ability to introduce new products
• Improving customer service and sales collaboration