Cincinnati, OH – Pi Sigma Epsilon (PSE), the national professional fraternity for sales and marketing students and professionals, announced that Cincinnati-based Carew International will provide the training content and methodology for this year’s Pro-Am Sell-a-Thon® collegiate sales competition. Carew International is a leading provider of sales and sales leadership training, and has been consistently named among Selling Power magazine’s top sales training companies.

“Nothing exemplifies the mission of PSE more than our annual Pro-Am sales competitions,” stated PSE Executive Director Ann Devine. “We take pride in the sales skill training we provide at these regional and national sales events; each year we strive to improve the integrity of the professional development component, as well as the overall competition process,” Devine continued, “With Carew International as our content provider, we feel we are taking a great leap forward.”

Carew CEO Jeff Seeley indicated that the training provider is eager to facilitate skill development as part of the Pro-Am sales competition. “Our goal is for these students to leave with greater insight and real-world skills as a result of their experience at this year’s Pro-Am competition,” stated Seeley, continuing, “We welcome the opportunity to work alongside PSE and support their goal of making this the best Pro-Am Sell-a-Thon ever.”

The Pro-Am Sell-a-Thon promotes sales as a professional career, provides an authentic B2B sales experience, demonstrates the importance of selling skills, and provides a unique skill development opportunity. Carew’s popular Dimensions of Professional Selling® sales training program will be the foundation for sales training at the regional and national PSE sales competitions for the 2014-2015 academic year. The Pro-Am Sell-a-Thon is made possible with the sponsorship of MultiView, Vector Marketing Corporation and Northwestern Mutual.